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Shopping Guide

A Look Into Pampanga's Best Furniture Stores

For these giant manufacturers, it’s all about sharing the passion for their craft with the world

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Original Article: Katherine Lopez, Paula de Guzman and Bubbles Salvador Photography: Michael Angelo Chua Pictorial Direction: Dagny Madamba and Paula de Guzman Styling: Dagny Madamba and Paula de Guzman

Aside from the delectable food the province is famous for, beautifully handcrafted furniture and decor complete Pampanga’s trademark. However, no one knows the exact reason how Pampanga came to be known for it. 

For Jude Tiotuico, CEO and creative head of Industria, one of the furniture moguls in the said province, the Americans in Clark has helped boost the business in Pampanga. He adds that the '90s was considered the golden age of export right after Pinatubo erupted—local artisans would sell their best pieces to Americans to earn extra money. Since then, the furniture market has grown to become a force to reckon with in the global design scene.

Read on to learn about some of the best brands in the business and why each item they create is one-of-a-kind. 

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