Building Dreams, One Store at a Time: Wilcon Depot Celebrates 100 Stores

Wilcon Depot marked a historic milestone with the opening of its 100th store in Lubao, Pampanga, a testament to its remarkable journey of growth and transformation. This achievement reflects not just the company’s business success but also its commitment to empowering individuals and strengthening communities across the Philippines.

A Year of Expansion

2024 has been a banner year for Wilcon Depot, characterized by strategic growth and new opportunities for communities nationwide. This year alone, the company opened several key branches:

• Morong, Rizal: Wilcon’s first DIW (Do It Wilcon) store, pioneering modern retail concepts.
• Valencia, Bukidnon
• Koronadal, South Cotabato
• Villamonte, Bacolod
• Sta. Barbara, Pangasinan
• Roxas City, Capiz
• La Trinidad, Benguet
• Pala-Pala, Cavite
• Pagbilao, Quezon

Each new store strengthens Wilcon’s mission to bring high-quality home improvement and construction materials closer to Filipino households, while simultaneously invigorating local economies. Lubao Mayor Esmie Pineda, during the 100th store’s opening, remarked, “Wilcon is one of the biggest home improvement and construction supply companies, and it’s a great honor for Lubao to be chosen as the location for your 100th store.”

Building Stronger Communities

Wilcon Depot’s growth has profoundly impacted communities throughout the Philippines. Its investments have not only created local job opportunities but also empowered homeowners to access premium building materials with ease.

She further emphasized, “Aside from economic growth, the jobs you will provide to my constituents are incredibly valuable to me.” Indeed, every Wilcon store serves as a beacon for progress, attracting other businesses to invest in and develop local areas.

The convenience of having a reliable source for home-building needs is transformative, enabling families to bring their dream homes to life. This ripple effect of empowerment and economic growth underscores Wilcon’s role as more than a retailer; it is a vital partner in nation-building.

Sustainability and Building the Future

Wilcon Depot is not just about building homes; it’s about building a sustainable future. The company has consistently championed eco-friendly practices and innovative solutions to minimize environmental impact. Through green initiatives and the promotion of sustainable construction materials, Wilcon Depot ensures that its vision for growth aligns with the global call for environmental stewardship.

Building Dreams, One Store at a Time

For Wilcon Depot SEVP and Chief Operating Officer Ms. Rosemarie Bosch-Ong, the opening of the Lubao store shows the immense dedication of Wilcon’s employees and the support of its customers. “This 100th store is more than just a number—it is a testament to our courage, determination, and teamwork. It represents the countless hours of hard work, the unwavering commitment of our people, and the trust of our valued customers and partners who believed in our vision,” Ong said.

Wilcon Depot President and CEO Lorraine Belo-Cincochan also gave her wholehearted gratitude to the people who make up the Wilcon Depot team, “This achievement is the culmination of countless efforts—from our hardworking employees, our loyal customers, and the trust of our partners. To each one of you, thank you from the bottom of my heart for making this dream a reality.”

Cincochan also shared her enthusiasm about Wilcon’s continuous growth, “Remember that this is not the end of a journey but the beginning of even greater things. The future is bright for Wilcon Depot, and we will continue to build dreams, one home at a time.”

The 100th store opening in Lubao, Pampanga, is more than a milestone; it is a celebration of the lives Wilcon Depot has touched and transformed. With every new store, the company reaffirms its dedication to empowering individuals, fostering community growth, and contributing to a sustainable Philippines.